If you are thinking about taking hoodia diet pills to help you with your weight loss, you probably know that CITES certificates differentiate pure hoodia gordonii from inferior hoodia products. Yet, I wonder how many people truly understand what the CITES certificate really is and why it’s so important. As a consumer I want you to know what the certificate is and what it means within the hoodia market.
The hoodia gordonii plant is a protected species due to its limited supply and high demand. It is only found in South Africa and until recent years, was only grown wild. Due to the increasing popularity for hoodia gordonii, farming began in an attempt to keep up with skyrocketing demand. In order to protect the hoodia plant and the industry as a whole, including the San people who have a vested interest in their native crop, the South African government implemented controls, licenses, and regulations for the harvesting and exportation of hoodia gordonii.
As a consumer, one of the regulations that you should know about is the CITES certificate. While there are other documents involved in the hoodia gordonii trade market, I am going to limit this article to the discussion of the CITES certificate. CITES stands for the Convention on International Trade in Endangered Species of Wild Fauna and Flora. The certificate serves as an international agreement between countries that, in essence, protects the plant from being threatened due to trade.
What this means is for someone to come in and export hoodia gordonii out of South Africa, they must first get a permit from CITES. Export permits from CITES must accompany all shipments of hoodia gordonii out of South Africa. It’s important to understand that these export permits are only good for six months. The permit holder must export the plant out within six months, or they must reapply and start the process over and obtain a new CITES permit.
There has been a lot of confusion about the dates on CITES permits. Some people are made to believe that the dates on these permits must be “current” or the company involved in the selling of hoodia gordonii is shady or lying. A CITES certificate that is outdated or old is just that – which means the six month window of exportation has expired.
When someone exports hoodia gordonii from South Africa, the original CITES permit stays with the inventory until it is gone. If a supplier exports thousands of kilograms of hoodia on one permit, they may not sell out of it for months and months. Yes, the date on the CITES permit will be expired, but the permit itself is still valid and proves the hoodia gordonii is legal and authentic. Just because a CITES permit may have expired doesn’t mean the plant that is being used is a fake, or that shady practices are involved in the business.
Something that is important for you to know is a CITES certificate may have a different company’s name on it than the company you are purchasing the hoodia products from. This means you may go to the XYZ Company to purchase hoodia supplements and upon viewing their CITES certificate you see the supplier’s name is ABC Company. The names on the CITES permits may not always match up.
There are only a few suppliers who are issued CITES permits. Supplement companies then buy their hoodia gordonii from these few suppliers. In the example above, Supplier Incorporated is listed on the permit so that means they were the actual supplier that exported the hoodia gorodnii. Helen’s Health Company is displaying a CITES certificate issued to Supplier Incorporated so that means Helen’s Health purchased the hoodia gordonii they use in their products from Supplier Incorporated.
You should know that just because a website displays a CITES certificate doesn’t guarantee that they are packing their capsules with 100% pure hoodia gordonii. Since all hoodia products are supplements and supplements are not regulated, some companies make claims about their products that aren’t true. Just because a company has a CITES permit doesn’t mean they are packaging their hoodia in a way that is beneficial to weight loss. In other words, a CITES permit should not be a green light for you to assume the product that is being sold is pure hoodia gordonii.
All the CITES permit is meant to convey is the supplier had permission to export a certain amount of hoodia gordonii out of South Africa by a certain date. Once it arrives at the companies that are packaging hoodia products, they can do whatever they want with it. They can claim they are selling a pill that is 500 mg of pure hoodia gordonii, but it may only contain 150mg or 250mg.
I hope you now see what the CITES certificate is, and what it isn’t. Now that you know the role of the CITES certificate in helping you identify pure hoodia gordonii, you can find the hoodia products that are authentic.
